You gotta Pin it to win it! Sounds cheesy but Pinterest is well worth your time investment. You are wondering “Can I make money with Pinterest?” The answer is YES, and quite a few people already are. In fact as far as Social Media platforms go, a lot more people get traffic with Pinterest over other forms of Social Media. I think the most likely factor is that Pinterest isn’t there to interact with others as much as it is with ideas. Therefore it’s a great platform for sharing our website that will appeal to someone looking for information that our website happens to provide.
How can you make money with Pinterest?
Can I make money with Pinterest was the first question. I said, yes you can. So the second question is obviously How? How can you make money with Pinterest?
It’s quite simple really. You will create pins based on your blog post or web page posts. Create boards based on your niche. For example I would create boards on how Mom’s, like yourself, can make money online. I will basically create ads for my web page. Share the posts I’ve already created here and make it easy for people to find the information.
One thing I’ve just learned is that Pinterest doesn’t really operate like the other Social media platforms. It’s actually much more like Google where people have come to find information or give information. So keeping that in mind we need to approach it more like we would Google. We want to use wording that people would look up.
For instance if you have a Dog and you would want to look up Dog Training you would probably type in Dog Training. So whatever your niche is you want to create your boards and Pins with titles that would be what someone is actually searching for.
The more Pins, the more you win! You want to pin on a regular basis. Just the same with all our social media platforms we want our presence to be consistent online. That way our viewers know to expect new and fresh content from us. This needs to be reflected in our pinning. It’s easy to create pins.
At first you may not have a lot of your own content so for now the next best thing is creating boards that are still relevant to your niche and the type of information you want your viewers to have. Once you have more content you want the majority of your pins to be your own as the goal is to drive the traffic back to YOUR site! Which is great!
Also at first you can follow other people who are in the same niche as you and have the type of information that you want to get to your viewers, but again, later as your own blog matures and has more content, you wouldn’t want to follow others as much as you want people to follow you.
One thing people LOVE is freebies. So any offer of tips, tricks, e-books, training, etc is great. We have to remember that our viewers are like customers to our business. Customers want service, they don’t just want to be asked to buy our stuff. What’s going to set us apart and keep our viewers loyal to our website is that we offer them the help they are looking for. We want to be a trusted source of information and again, give them free info, the insider information, free e-book, free printouts. Anything that makes people see that we are genuinely here for them and providing a service that’s going to keep them coming back!
In my researching I found something interesting. I had heard that if there was a niche or target group which already has lots of competition (Meaning there are other people already offering great information in that niche) that you should avoid that. That it would be difficult for you to get traction. However, I’ve just heard from some experts that’s not actually true. If there is lots of competition in your niche it’s because it’s a successful niche with lots of traffic. So go ahead, be bold and get your piece of the pie. You have a unique perspective that someone will relate to.
Just like every person you ever met didn’t become your best friend, not everyone’s writing style, website or personality will appeal to everyone. Maybe you are a single mom…that in itself could make other single moms identify with you more than a married mom who has a spouse to lean of for support. Maybe you are a super crafty mom so the other super crafty moms will want to follow you. You get the idea. My point is you can still stand out in the crowd. Your perspective and approach CAN make the difference!
The suggestion is to create at least 10 boards in relation to your niche or blog topic. 20 boards would be even better. This ensures that you have lots of material for viewers to look at. This helps give people options when following your boards and is going to reach a wider variety of people. Choose relevant names for your boards and try to keep them closely related to your niche. Give them titles that match what someone might type in when searching for your niche and the type of pins you have on your boards. We want to catch every potential follower we can. If you’re like me you enjoy spending time on Pinterest anyway, so this gives you a good excuse to be on there pinning without feeling guilty! Yay!
Another key like I mentioned above is to try to have the majority of the material in your boards be your own. Go ahead and pin other peoples stuff so that you have a good amount of information for your viewers but again we want most of those links to come back to our own website and material.
Quick Tip: A little time saving suggestion…you could create a number of pins at one time. Let’s say 5-10 pins. Then that week you just can pin 1 or 2 per day for the whole week. You may not have lots of free time every single day. But if one day you have some extra time you could prepare a bunch of pins ahead of time and then each day you just have to add them. Now all week you are putting up fresh content.
Canva is a great and FREE resource for us to create some awesome graphics. This image -> I created for free in about 8 minutes on Canva.
You’ll notice that Pinterest has a lot of these. We want to stand out and make ourselves known and these graphics can go a long way to getting that done. You can just search “Pinterest” and there is a template that’s the perfect size for Pinterest. Then you can change the background simply through drag and drop.
Remember to use engaging and captivating pins. If you’ve spent anytime on Pinterest already you kinda know what they look like. “10 reasons to start waking up earlier” or “Don’t go to Italy until you read this!” or “How I make $1400 a day from my couch”. That sort of thing. And when you are writing the description for your pin remember to include Keywords. Again when people type something in to search on Pinterest, those keywords in your description will help your pin pop up!
Here’s a YouTube video with a quick tutorial on using Canva!
Can you make money with Pinterest?
Some interesting facts to consider when it comes to Pinterest!
- 86% of women look through social media before they make a purchase.
- Moms are 60% more likely to use Pinterest over any other demographic!
- Pinterest is #1 for mobile social media, with 64% of referral traffic happening through smartphones and tablets.
- 81% of Pinterest users are Females as opposed to just 19% of males.
- Millennials use Pinterest just as much as they use Instagram (Information Source)
It’s up to you! If you want to give Pinterest a try, I strongly suggest it. The returns have been documented.
Please have a look at this SUCCESS story from JelenaBB from Wealthy Affiliate. This was inspiring for me!
I’m so excited to have you on this journey with me. I am committed to getting you the best, most valuable information to get you on the road to success. I know I’ve said this before but it’s going to take time. Some people do have success fairly quickly but that will be in direct relation to the time they spend on their business. I am doing my best but some days I don’t spend any time at all. I want to be a success, I want to change my life and have more time and freedom, but realistically I’m also a Mom who has 2 young boys and I’m homeschooling them too.
I say this just to remind you that we need to be realistic. Every time I create a new post and Pin it and share on Facebook and Twitter I pat myself on the back. Each day I’m going further than I’ve been before. I know that this investment is worth it and it’s going to produce results. One source told me that whatever your efforts are you should double them to get success more quickly. So I’m trying my best to do that. But if some weeks I don’t reach my goals, I don’t spend time dwelling on that. I simply re-assess, make sure I’m taking care of my first priorities (my kids) and then I get back on here and keep plugging away!
Please like, share, and leave me some feedback. I’d love to know what you think. What are you liking? Do you need more information about something specific? If I can help I’d love to do that!